The ability to add additional information above the product name, such as the collection name, and to customize the appearance.
Currently, the “show vendor” feature could be used for this purpose if the text location could be changed and the size and appearance could be customized to suit individual needs.
However, it would be best if any text could be added to this with a meta field. And you can rearrange the order of elements (product name, price, swathes, custom text).